Sebastiano Cullemi

Brand design and digital products

A brand is not a logo. It is a set of decisions about who your company is, how it speaks, and how people see and meet it.

  • Packaging “Un sapore ritrovato” for Cunti dalla terra
  • Jars from the Cunti dalla terra range
  • Bottle of Terraliva olive oil
  • Identity of the digital product Undef
  • Labels from the Terraliva range
  • Award-winning packaging for the gourmet range
  • Cunti dalla terra jars arranged together
  • Detail of a packaging project

Three stages that work together.

See the method
  • Strategy

    Understand who the brand is
    before dressing it.

    Workshop on values, archetypes and promise.

  • Identity

    How that character
    takes shape.

    Visual system and brand guidelines.

  • Product

    Where the brand
    meets people.

    Website, web app, mobile app, physical products.

Awards and recognition

Portrait of Sebastiano Cullemi

Sebastiano Cullemi

I design and build brand identities and digital products, between Italy and the rest of Europe.

My path

Let’s talk about your project

A 30-minute call to get to know your project and weigh up its potential, together.